Search Engine Optimization (SEO) is the process which increases a website’s rankings in search engine results and subsequently increases site traffic and revenue. Search Engines use an algorithm to determine the ranking order for a given keyword. In search results Google displays links to pages it considers relevant and authoritative. Authority is mostly measured by analyzing the number and quality of links from other web pages. There are a lot of ways one can improve a website’s rankings and Yia Info Solutions knows how to choose the ones that are best for your business. We can write your copy, build your links, get you press coverage, run your PPC campaign, build and design your website, optimize your site for powerful keywords, and whatever else it takes to increase your revenue.
The days of relying upon billboards and TV advertisements are far away in the past. More and more businesses are started each and every day .SEO focuses on targeted inbound traffic, unlike traditional advertising that often requires a large spend and plenty of guess work. Search engine optimization is one of the most affordable forms of advertising and produces an exceptionally high return on investment (ROI). Don’t waste your money having a billboard that 10,000 people see a day but don’t need your product / service. Use SEO so that you can have 1,000 people actively searching for products and services like yours and are ready to buy from you. That is the power of SEO and that is why you can’t afford to neglect it.